Matilda Jane Product Review
Disclosure: I received this product for free from Too Scoops Kids as coordinated by Matilda Jane Clothing in consideration for review publication. All opinions are my own.
Fun, cute, playful and easy to style! These are words that describe Matilda Jane’s Roller Coaster dress. Tween model, Chandler Anderson and her mother Tiffany Anderson, loved Matilda Jane’s dress the moment they saw it. And so did I! As described by Tiffany, she loves the simplicity of the dress and how easy it was to match with her daughter’s existing fashion accessories. The multiple colors and patterns eclectically, and beautifully match up together. As a working mother, Tiffany found the dresses’ simplicity also matters to her in terms of maintaining and keeping the dress clean. This was a plus for her.
Cupcakes Provided by LaDawn Bakery
I think mothers of young girls will find this dress playful and formal all in the same vein. The cute, whimsical colors and patterns make it a dress that can be worn on a fun day with the family, a day at an art and craft show or any other fun event. I also feel it is playful and casual enough to jump rope or just hang out. On the other hand, mothers like Tiffany believe the dress is cute and dressy enough to wear to Sunday church service, but also to school, and for after school activities.
For our shoot, we took an excursion to a couple places. Our first stop was a local bakery located in Cincinnati, Ohio. Chandler had fun at the bakery relaxing outside sitting at their table and chairs with colorful cupcakes at her reach, and just hanging out with her mother for some mother-daughter time. Chandler also hung out at a local school where she jumped rope, read her books, and worked on her art and craft jewelry.
Matilda Jane’s fashions clearly distinguishes itself in the crowded fashion market as many fashion designs for young girls tend to lean toward making them look older. Matilda Jane’s dresses, like her Roller Coaster dress says the opposite with it’s playful, youthful and fashion forward look. Her brand is at once identifiable with its multi-layered textures of colors, ruffles, and patterns going in different directions yet meeting at the intersection of cute, youthful and fashionable. Her designs are also easy to recognize as they hark back to a quiet rustic lifestyle yet the bold colors and patterns move it forward to a contemporary look that modern mothers like Tiffany can easily style with their daughter’s current fashion accessories while fitting in with their personal lifestyle.
Enter to win a $50 Gift Card towards your next Matilda Jane purchase!